Acclivus Unveils New Identity - Newsroom

Acclivus Unveils New Identity

DALLAS (March 15, 2004) – Acclivus Corporation introduced a new identity that better expresses the performance development company’s mission. The new brand R³® signifies the critical importance and interdependence of Relationships, Results, and Revenue in building customer relationships. Acclivus’ sleek new logo is a bold capital “R” and the number “3” emblazoned within a square. The logo represents the company’s integrated training curriculum as well as its consulting and corporate training with business clients worldwide.

“When we introduced R³, we essentially made a commitment: working together as partners, we will enable and inspire our clients to build strong, lasting client and customer relationships, achieve optimal results with their product and service solutions, and meet and exceed their aggressive objectives for profitable revenue,” said Randall Murphy, Acclivus founder and president.

Murphy added that over the years this commitment “has become a statement of our mission – it’s why we exist. Our new logo and brand remind us of that commitment daily.”

Acclivus has enhanced the performance of sales, support, and service professionals worldwide since 1976. The Dallas-based company is the developer of R³ Solutions™, the only fully integrated curriculum designed to help account teams build strong business relationships, produce better customer results, and generate predictable, profitable revenue.

Its unique curriculum is used in 75 countries, where Acclivus has worked with more than 1,000 companies to promote solid business relationships through consultative communications, collaborative negotiation, and advanced problem-solving skills. Acclivus R³ Solutions produces consistent results that the world’s leading corporations can take straight to the bottom line. For more information on Acclivus, visit www.acclivus.com.